HomeMapr.com
Cookie Consent and Preference Centre
Last updated: 14 May 2025
Because HomeMapr uses Google Analytics, Google Ads, Meta Pixel, CRM tools, email tracking, payment tools, and remarketing, the website operates a clear cookie consent banner and preference centre.
The Information Regulator's direct marketing guidance is relevant here because cookies and tracking technologies may be used for electronic marketing, profiling, and advertising. Guidance published by South African privacy practitioners notes that POPIA direct marketing rules distinguish between electronic and non-electronic direct marketing, and electronic channels can include tools such as email, SMS, and cookies.
1. Cookie Banner Options
Option A — Short Cookie Banner
Banner text
We use cookies
HomeMapr uses cookies to operate our website, manage user accounts, process payments, improve your experience, analyse website traffic, and show relevant property advertising. You can accept all cookies, reject non-essential cookies, or manage your preferences.
Option B — Detailed Cookie Banner
Banner text
Your privacy matters
HomeMapr uses essential cookies to make the website work. With your permission, we also use analytics, advertising, and marketing cookies to understand how visitors use our website, improve our services, and show relevant property-related adverts on platforms such as Google and Meta.
You can change your cookie preferences at any time.
2. Cookie Preference Centre
When a user clicks "Manage Preferences" or "Manage Cookie Preferences", they are presented with a detailed preference centre allowing them to toggle individual cookie categories on or off.
Essential Cookies
Always active
These cookies are necessary for the website to function and cannot be switched off. They are set in response to actions made by you such as setting your privacy preferences, logging in, or filling in forms.
Analytics Cookies
Optional — toggle on/off
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous.
Marketing and Advertising Cookies
Optional — toggle on/off
These cookies may be set through our site by our advertising partners (such as Google and Meta). They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device.
Functional Cookies
Optional — toggle on/off
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages, such as saved search preferences or recently viewed properties.
3. Third-Party Tools HomeMapr Uses
The following third-party tools may set cookies or track user behaviour on HomeMapr. Each operates under its own privacy and data processing terms:
- Google Analytics — website usage and traffic analysis;
- Google Ads / Google Tag Manager — advertising and conversion tracking;
- Meta Pixel — Facebook/Instagram advertising and retargeting;
- Google Maps — interactive property map;
- Payment processors — secure transaction handling;
- CRM and email marketing tools — customer communication and lead management.
4. Updating Your Preferences
You may update your cookie preferences at any time by:
- clicking "Manage Cookie Preferences" in the footer of any page;
- clearing your browser cookies and revisiting the site to reset your choices;
- adjusting your browser settings to block or delete cookies.
For more information about the cookies we use and your choices, please refer to our Cookie Policy.
5. Contact Us
If you have questions about our cookie consent practices, contact us at:
LNS Corporation (Pty) Ltd
Email: privacy@homemapr.com